Backstory – While most of us were being impressed by Internet download speeds of 5 or 10 Megbits per second, Helioss was busy manufacturing products capable of 100- to over 1,000 Megabits per second– wirelessly. This communication company features commercial strength radio transceivers for use in ultra-high bandwidth situations like sending data between buildings with a highway inbetween and running fiber or copper cable isn't an option.
Vision – What starts as a stream soon becomes a torrent… cue large waterfall.
Elements – Coprporate identity, advertising, media analysis and selection, brochures, PR, video production and interactive multimedia.
Results – Sales to large-scale communications companies climbed, spiked and then Helioss was bought out.
© AAI Div. Marketing Assistance, Inc. 2018