Boston Marketing Agency



Backstory – A life science spinoff, BiODE wanted to grow fast, real fast. Starting gate to over a million dollars in sales and in a position for acquisition in nine months fast.

Vision – Combine a stream of articles specific to each target category as well as an ad campaign with the dual purpose of increasing awareness and piquing the interest of suitors it was a big reach for a limited budget.

Work - Strategy and planning, copy platform, media relations, PR, media analysis, market analysis and market-specific messaging, advertising campaigns and collateral materials.

Results – Between nine and 12 months BiODE was acquired by Dover a multi-billion dollar manufacturing company.

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© AAI Div. Marketing Assistance, Inc. 2018